Tales from a Mid-Lifer

You’re Middle-Age When…Product Reviews

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Mid-Life Mama

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You are highly suspicious of any review starting with, “This review was collected as part of a promotion” or, the latest new wording: “product gifted by (XYZ company)”. The exception: book reviews! But, back to products…

If you’re really observant, you’ll notice some reviews contain the “research results”. If you’re paying super-close attention, those “100% of consumers” in the “research study” who were satisfied totaled “22 participants”!! Only 22 people put the product in their hair but a company can boast “100%” for global sales purposes – see image below.

Ok, maybe this applies to more than middle-agers. We just happen to be slightly more skeptical by the marketplace nonsense we’ve experienced for decades.

If you are an influencer, paid reviewer, etc., you may certainly be an honest one-we know you’re out there. But, most are not or they “haven’t used the product yet”(that is a review?) which casts a shadow upon most of the other reviews. After a quick search of multiple sites addressing whether or not to trust promotional printed and video product reviews, the bottom line is the same as it’s always been: don’t believe everything you read online ;-).

Featured image: sell.amazon.com

5 responses to “You’re Middle-Age When…Product Reviews”

  1. equipsblog Avatar
    equipsblog

    I have seen bloggers recently whose entire blog in an ad for various products they are selling. Not a trend I would like to see continue. That is even worse than a author with a new book who reblogs his book release multiple times in one week, as if ignoring the first time were not enough. I am not referring to authors who have a link to their books as the final part of a post on another topic. All of this is obviously just personal opinion. Any blogger has the right to blog on whatever they want, however many times they want to repost the same thing.

    Liked by 2 people

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    1. Mid-Life Mama Avatar
      Mid-Life Mama

      I’ve been noticing those same trends you mention on WP. Glad I’m not alone wondering why the space has changed so much in the last few years. It seems like Instagram, etc. would be more suitable for promotion. I have actually been working on something regarding the various social media outlets-nearly all promote “selling”.
      Thank you for the thoughtful comments.

      Liked by 3 people

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  2. equipsblog Avatar
    equipsblog

    Thanks for your kind words and agreement. Good luck with your social media project.

    Liked by 1 person

    Reply
  3. JanBeek Avatar
    JanBeek

    For sure … don’t believe everything you read. Consider the source 👍🏽

    Liked by 2 people

    Reply
    1. Mid-Life Mama Avatar
      Mid-Life Mama

      Yes, for sure!

      Liked by 1 person

      Reply

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